Nelli Oliver
Lead of Global Healthcare Analytics Jazz Pharmaceuticals
Nellie Oliver is a senior leader in the field of data science, who’s spent most of her career developing data solutions working within the biomedical industry.For the past year and a half, Nellie has been leading Global Healthcare Analytics efforts within the Digital Healthcare (DH) hub at Jazz Pharmaceuticals. In this role, Nellie is responsible for developing new solutions to measure impact of strategic activities within her larger department of Global Medical and Scientific Affairs (GMSA). Aside from this, Nellie provides analytic support to a multitude of projects within the scope of DH hand GMSA.
Seminars
Wednesday 25th February 2026
Real Campaign Metrics in Action: Demonstrating What Works to Drive Medical Affairs Success & Prove Impact
2:00 pm
- Moving beyond traditional metrics such as tracking citations of publications and learn how to track outcomes such as scientific share of voice and most active communicators to demonstrate influence and engagement quality
- Case studies to show how various campaign metrics were applied to quantify Medical Affairs contributions
- Understand how to measure activities that drive clinical awareness and adoption rather than just impacts to ensure impact is tangible and actionable
